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1977 Iverson 10-Speed Bicycle Line
Item# Cat-I 870 1977 [Cat-I 870 1977]
Categories: Catalogs and Brochures-Contemporary,
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A 10 page 3-ring notebook (binder) presentation containing 8 x 10 inch color photos of the proposed 10-Speed line of Iverson bikes for 1977. This August 1976 presentation was prepared by Brooks Stevens Associates, Inc. (Industrial Designers) for Mr. Franz Deutsch of the Iverson Corp. The 19 photos are in sheet protectors.  Iverson was a division of Stelber Industries which was founded by Mr. Steller & Mr. Berkowitz (therefore Stel-ber). Some of the model names were Supersonic Concorde and AAU (Amateur Athletic Union). Montgomery Ward`s name appears on one of the headbadges. See the picture gallery.

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