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1970 Invitation to the 5th Annual CYCLERAMA SHOW (see the picture gallery)
Item# 1970 CycleramaInvi [1970 CycleramaInvi]
Categories: West Coast Cycle Supply Co (WCC or WCCSC) (Howie's family business),
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Since Howie Cohen's passing, no items are for sale.
The invitation sent to our customers and suppliers for the 5th Annual WCC Cyclerama Show which was held at the Roger Young Auditorium in Los Angeles on Sunday, July 26th. We displayed the new line of American Eagle bicycles which were known as `THE NEW BREED FROM JAPAN`.

Picture Gallery for this Item (click images to enlarge)

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The inside of the invitation. Notice the logo for the bicycles produced by Kawamura Cycles in the center of the page. There is a special meaning for this logo which is usually displayed in three colors; red. yellow and blue.


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This is Howie's notebook with information regarding the logistics of the Show with emphasis on the suppliers from Japan. See some of the internal pages in the following pictures.

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The 'stamped self addressed envelope' that was mailed with the invitation to all invitees. The RSVP card was enclosed within this small envelope. Notice that the postage was only 6-cents in 1970!

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The floor plan for our designed lay-out of bicycles, booths, champagne service & reception-registration.

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A congratulations Western Union Telegram from Sugino Gear (Sugino Cycle Industries)

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A congratulations Western Union Telegram from Mr. Iga, president of Nissan Cycle. They produced unicycles for us at the time and later they produced one model of the Azuki line.

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A thank-you letter from Yoshi Shimano of Shimano-America

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Howie's welcome speech written (translated) into Japanese language, spelled so I could pronounce the words (referred to a 'romaji'). The English speech was:
     Greetings to our Japanese Manufacturers. We very much appreciate you attending and adding beauty to our Show; you came a long distance across the Pacific Ocean. I, and all of our employees, express our sincere thanks.
     Although it has been only a short time since we began doing business in Japan and importing and selling KB bicycles, we have reached modest success and grown year by year. The success is not only due to the cooperation of the Dealers, but also to the Japanese manufacturers who are cooperating with us by supplying us with high-quality products at reasonable prices, which is what is required by the market. For this, we also express our sincere thanks.
     Our company has not yet grown-up completely, we think we need more time to reach our full potential. Therefore, we hope you will continue to bestow your favor upon us in the future as you have done so graciously over the past several years.
     Thank you for listening to me. 


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Page-2 of Howie's welcome speech written (translated) into Japanese language, spelled so I could pronounce the words (referred to a 'romaji'). The English speech was:
     Greetings to our Japanese Manufacturers. We very much appreciate you attending and adding beauty to our Show; you came a long distance across the Pacific Ocean. I, and all of our employees, express our sincere thanks.
     Although it has been only a short time since we began doing business in Japan and importing and selling KB bicycles, we have reached modest success and grown year by year. The success is not only due to the cooperation of the Dealers, but also to the Japanese manufacturers who are cooperating with us by supplying us with high-quality products at reasonable prices, which is what is required by the market. For this, we also express our sincere thanks.
     Our company has not yet grown-up completely, we think we need more time to reach our full potential. Therefore, we hope you will continue to bestow your favor upon us in the future as you have done so graciously over the past several years.
     Thank you for listening to me. 

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The 'rooming list' for our Japanese Guests who stayed at the Los Angeles Hilton Hotel located in downtown Los Angeles at the corner of Wilshire & Figueroa.

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Cycle Rama Tour Schedule (itinerary) for the period of July 24, 1970 to August 4, 1970.

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The schedule for picking up our Japanese guests from the Los Angeles International Airport on Saturday, July 25, 1970. Cars were driven by; Paul & Jackie Hinkston, Monica Olsen, Bev Hansing, Debby Hansing, Howie Cohen, Komoda-san (from the Japan Trade Center-Japan Bicycle Promotion Institute section), and Roger Mann (WCC employee).

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Page 1 of 2; the list of Japanese related companies/names to who we mailed invitations.

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Page 2 of 2; the list of Japanese related companies/names to who we mailed invitations.

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Page 1 or 2; The list of Dealers from Northern California who were arriving to Los Angeles on Sunday, July 26, 1970 via PSA Airlines.

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Page 2 or 2; The list of Dealers from Northern California who were arriving to Los Angeles on Sunday, July 26, 1970 via PSA Airlines.

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A list of Dealers who came to the Show via auto & airplane.

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An additional list of Dealers who were included on the PSA Flight.

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A list of signs that were produced for use on the display boards at the Show.

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